APME NEWSTRAIN/SANTA ANA
Full Program
October 19 - 20, 2006
Become a more effective editor. Two days of training in editing, management, online and more.Workshop location:
The conference will be held at The Orange County Register, 625 N. Grand Ave., Santa Ana, CA 92701
| Thursday, October 19: | |
| 10:30 a.m. | Registration Location: Lobby |
| 11:00 a.m. | Welcome Location: Hoiles Auditorium |
| 11:30 a.m. | Lunch Location: Hoiles Auditorium |
| 12:15 p.m. | Coaching Writers and Stories (Green Team) Why: More talk leads to an easier edit. A coaching model for editors to use in helping reporters focus, report, write and revise stories. Editors will discuss the principles of good storytelling and the key points where a story will succeed or fail. You'll learn how to polish leads and sharpen nut grafs, how to tighten and strengthen stories. Presenter: Michael Roberts, DME and writing coach, Arizona Republic Location: Room P-77 |
| 12:15 p.m. | Situational Leadership (Blue Team) Why: Because one size doesn't fit all Participants will learn how to "read" a situation and a person and apply the right management approach to get the best results. Teaches four management styles and the value and downsides of each. Presenter: Edward Miller, managing partner, The Newsroom Leadership Group Location: Hoiles Auditorium |
| 1:30 p.m. | Coffee Break Location: Lobby |
| 1:45 p.m. | The Five-Minute Editor (Green Team) Why: On some days, it's all the time you have Most editors promise themselves that they will have weekly brainstorming meetings on story ideas, frequent coaching sessions on writing techniques and daily post-story critiques to identify and reinforce the lessons learned. Those are worthy goals, but for many editors, the daily grind gets in the way. You do, however, talk to your reporters every day, a minute here, a couple minutes there, five minutes when it's really important. You need to learn to use those few minutes to steer the reporter on a path to learn for him- or herself how to improve. Even if you succeed in making time for longer sessions with reporters, much of your most important editing still is done in these brief daily encounters. Presenter: Michael Roberts Location: Room P-77 |
| 1:45 p.m. | Time Management and Setting Priorities (Blue Team) Why: To keep the day from getting away from you. Middle managers get on a treadmill Monday morning and get off five days later. They spend their days answering to bosses, directing reporters, answering the phone, reading faxes and keeping abreast of the news. They're juggling a dozen balls at a time. Getting time to think is a luxury. Is it any wonder that front-line ditors burn out? You'll learn how to set priorities, when and what to delegate and how to help your reporters better manage their time. Presenter: Edward Miller Location: Hoiles Auditorium |
| 3:00 p.m. | Coffee Break Location: Lobby |
| 3:15 p.m. | Situational Leadership (Green Team) Why: Because one size doesn't fit all Participants will learn how to "read" a situation and a person and apply the right management approach to get the best results. Teaches four management styles and the value and downsides of each. Presenter: Edward Miller, managing partner, The Newsroom Leadership Group Location: Hoiles Auditorium |
| 3:15 p.m. | Coaching Writers and Stories (Blue Team) Why: More talk leads to an easier edit. A coaching model for editors to use in helping reporters focus, report, write and revise stories. Editors will discuss the principles of good storytelling and the key points where a story will succeed or fail. You'll learn how to polish leads and sharpen nut grafs, how to tighten and strengthen stories. Presenter: Michael Roberts, DME and writing coach, Arizona Republic Location: Room P-77 |
| 4:30 p.m. | Coffee Break Location: Lobby |
| 4:45 p.m. | Time Management and Setting Priorities (Green Team) Why: To keep the day from getting away from you. Middle managers get on a treadmill Monday morning and get off five days later. They spend their days answering to bosses, directing reporters, answering the phone, reading faxes and keeping abreast of the news. They're juggling a dozen balls at a time. Getting time to think is a luxury. Is it any wonder that front-line editors burn out? You'll learn how to set priorities, when and what to delegate and how to help your reporters better manage their time. Presenter: Edward Miller Location: Hoiles Auditorium |
| 6:30 p.m. | Reception Why: Because you deserve it Let's keep the conversation going. Location: Original Mike's, 100 S. Main St., Santa Ana |
| Friday, October 20: | |
| 8:30 a.m. | Continental breakfast Location: Lobby |
| 9:00 a.m. | Giving Effective Feedback Why: It's essential to helping staffers grow Learn how to get your message across effectively. Know words and phrases that will get through to the listener, how to structure the conversation, what not to say or do. Learn how to listen effectively, respond to feedback, and look for clues that the other person is really listening to you. Presenter: Edward Miller Location: Room P-77 |
| 10:30 a.m. | Coffee Break Location: Lobby |
| 10:45 a.m. | CHOOSE ONE: |
| Option 1 | Creating Awesome Online Content Great ideas for your websites, from fabulous journalists you may already know - or soon will. Presenters: A cast of thousands Location: Hoiles Auditorium |
| Option 2 | Building Credibility and Trust Why: Because credibility is the franchise It's no secret. The public is deeply suspicious of why journalists do what they do, how they go about it and whether the outcome is good or bad. The trust gap seems to be undermining everything from support for FOI to readership. Learn key touchstones for building reader trust. Presenter: Carol Nunnelly, Director of APME Projects Location: Room P-77 |
| Noon | Why Training Matters Why: Because news organizations are a business, too A discussion of why some news organizations are putting more emphasis on professional development of their staffs. Resources you can use to get valuable training for yourself and push for more training for those you lead. Take a virtual tour of a new e-learning site, News University at Poynter. Presenter: Elaine Kramer, APME NewsTrain project coordinator Location: Hoiles Auditorium |
| 12:30 p.m. | Lunch Guest Speaker: To be announced. Location: Hoiles Auditorium |
| 2:00 p.m. | Ethical News Decision-making Why: Gain practice learning how to approach complex problems. Using case studies, we'll discuss some methods to approaching ethical issues. We'll examine what you are trying to balance when you are faced with ethical dilemmas. Editors will be encouraged to discuss ethical problems they've encountered and through Q and A, we'll see what the best solutions might be. Presenters: Rick Pullen, Dean of the College of Communications, Cal State / Fullerton and Dennis Foley, Innovation Editor, The Orange County Register Location: Hoiles Auditorium |
| 3:15 p.m. | NewsTrain Caboose Taking the lessons home, feedback forms and goodbye Presenter: Elaine Kramer Location: Hoiles Auditorium |
| 3:30 p.m. | End of NewsTrain |